Job #: 2408

Title: Marketing Specialist

Region:

  • New York City, NY
  • Job Type:

  • Contract
  • Contract Pay Rate:
  • $25-50
    • Anywhere
    • Posted 3 weeks ago

    SUMMARY
    The Marketing Specialist will report to the Senior Marketing Manager and assist the broader segment marketing team in the execution and reporting of customer engagement and event programs, particularly email. The goal of these campaigns is to increase activity, drive conversions, event registrations and increase customer revenues.

    RESPONSIBILITIES
    ● Support the segment marketing team in the execution of email campaigns, managing the process through creative services, legal and compliance approval, list development and email deployment teams
    ● Support the team in campaign measurement by pulling email engagement metrics, site visits, app engagement and conversions. Strong Microsoft Excel skills and the ability to do VLOOKUPS is required along with PowerPoint for preparing the results in a presentable format
    ● Take on additional responsibilities aligned to skillset and experience

    REQUIREMENTS
    ● Bachelor’s Degree. Business or Marketing degree a plus
    ● Experience managing email marketing campaigns
    ● Strong Microsoft Excel and PowerPoint skills including VLOOKUPs
    ● Strong organizational skills, detailed oriented and ability to manage multiple projects in a fast-paced environment
    ● Investment and/or banking product knowledge a plus
    ● Experience in marketing events such as webinars and in-person seminars a plus

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